Amity Blog Insights | Video API, In-app Chat and Social Features

With apps competing to win in the app market, many focus much on their mobile user acquisition strategies. Yet, they fail to consider how much value their current users add to their success. Here are four ways to increase user retention and ensure a long-term relationship with them on your platform.

In-app chat features allow app users to connect directly with fellow users and businesses to communicate seamlessly. And with the rising consumer expectations, this is the trend that mobile app owners cannot afford to ignore in 2021. But does your app really need it?

Unless you pay attention to your app metrics, you are flying blind. Improve your app performance with these six key metrics to provide the best in-app user experience.

As app developers, you aim to accomplish positive in-app engagement, high user retention, and new revenue opportunities. Can social features help you reach these objectives? Let's find out.

Brand advocates are not your average customer, and they are a crucial part of your success. Learn how they contribute to your growth and how adding social features can turn users into loyal fans.

Learn how human relationships can play a crucial role in your app’s performance through in-app solutions like social features.

It takes time, empathy, and understanding to form a relationship with your customers, and that’s crucial to stay on their minds. Here's how.

With thousands of applications developed every year, integrating social feature SDKs to boost user engagement can help an app stand out from its competition. Here’s how these integrations can do that.

While some apps struggle to retain their users, others have excelled— among them are social media applications. Let's look at what makes social apps so powerful and how can you integrate them into your app.

As a result of our team’s hard work, we are delighted to share with you Amity Social Cloud — our suite of solutions to enrich your app with social experiences. Here, we reflect on our past accomplishments and share what led us to our new vision of bringing the future of social, today.

Though very similar in meaning, API and SDK may easily be confused with one another. Discover the difference between them so that you won't use them interchangeably in the future.

If humans are naturally social, how can we address the need for emotional connections in an era of social distancing?

What do Sephora, GoPro, and Lego have in common? A highly-engaged brand community. Let's learn from these brands and see what strategies they adopted to benefit their business successfully.

Research has shown that there are five different types of users at Amity, depending on their needs and preferences. Let’s breakdown their profiles and get to know them better.

Customers are essential to your organization's success, but fans are even better from a long-term perspective. Let's find out how you can benefit from your existing users and turn them into an active fan base in four steps.

With so many options in the app market, making a difference is a challenging task. Here is why adding a social dimension to your platform can bring you on top of the competition and level up your app's overall performance.

Brand loyalty and high customer retention is the key to any successful business. But where does customer engagement come in when it comes to ensuring customers stick around? Learn more here.

User-generated content (UGC) is the key to customer engagement, brand loyalty, and brand awareness. How can you make the most of it to maximize your app’s performance? Here’s all you need to know on the subject.

Having regular returning users is a sign showing your app's capacity to match your audience's expectations. Let's explore the term "app stickiness" and what makes it so worth investing time and resources.

Would you like to build your own social network or integrate a social aspect to your app, but not sure where to start? Here are our key takeaways that will help you understand the foundations of a successful social network and how to create one.

Facebook, Uber, WhatsApp, Internet — all are perfect examples of the Network Effect. So what is it, and how can your platform benefit from it? Here's our practical guide to understanding the phenomenon and making the most of it.

Creating an engaged community within your app can become the differentiator keeping you ahead of the competition. Why should you invest in building your in-app community, and where to begin? See our insights.

For a while, we have heard companies and news raising the subject of millennials and the importance of focusing on the upcoming new generations. Today, the attention is all on Generation Z or GenZ. But who are they exactly, and why should we keep an eye on them?

Millennials are shaping the economy, and staying aligned and connected with them are the keys to your company’s success. Here are three best practices to reach out to this generation in the best way possible.

In a world where consumers are overwhelmed with choice, creating a personal and valuable connection with them is crucial for your company’s success. What better way to do that than by talking to them in real-time through a live chat? These four facts demonstrate the power of and will convince you to embrace a live chat solution.

With COVID-19 making it more challenging this year, 2020 has been a more trying year than ever. To mark International Stress Awareness Week, let's look at some ways technology continues to help us cope during this extraordinary time.

Eko joins its newly-acquired Thai-based chatbot management platform ConvoLab under new parent company Amity.

5 must-have social features for your app

More helpful resources from Amity

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5 must-have social features for your app

More helpful resources from Amity

4 strategies to ensure mobile app user retention

Should you add in-app chat features to your platform now?

6 app metrics you need to know (and tips to improve your numbers)

Are social features crucial to achieving your in-app goals?

Here’s how social features can create brand advocates

Can human relationships impact your app’s success?

Three ways to make users fall in love with your brand and product

Can social feature SDKs help boost your app’s user engagement?

How social feature SDKs can help engage and retain users

The journey so far: a year at Amity

API vs. SDK: which is which?

Social connections in times of social distancing

What can we learn from these top branded communities?

Who are our users: Amity’s five user profiles

From customer to fans: A four-step guide

Remain competitive by adding social features to your app

Why customer engagement is key to brand loyalty

Leveraging User-Generated Content to boost app metrics

Understanding app stickiness to drive engagement

Building a Successful Social Network

The More, The Merrier - The Network Effect Phenomenon

Building Your In-App Community: Why It Matters

How GenZ is changing the digital landscape to be more social?

Three ways to stay connected with your millennial customers

Four facts you didn’t know about the power of live chats

How technology helps us during the most stressful year yet

Eko launches new parent company Amity, Acquires Leading AI Developer, ConvoLab, to Accelerate Global Expansion

Start building social experiences with Amity Social Cloud SDKs

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