The nightlife industry is one of the fastest growing sectors in the global market and continues to spread in many cities. As a leading Scandinavian company operating in the industry, Keyflow wanted to take advantage of this growth by increasing engagement between users on their platform. Therefore, the ultimate solution would provide opportunities for like-minded people to enjoy the nightlife experience and create unforgettable memories while being able to connect with each other.
Given this opportunity for improvement, Keyflow decided to partner with Amity by integrating Amity Social Cloud into their platform.
By taking advantage of this feature, users who wanted to attend a nightclub could first discover other people around them and then, if matched, start a conversation to arrange plans. By initiating this connection, users could chat with each other to discover new parties, nightclubs, and meet new people by getting invited to nightime events.
By allowing users to connect and interact with each other, Keyflow was able to increase their in-app engagement and retention, making nightlife fun, rewarding, and most of all, social.
Having just started developing their digital capabilities, Keyflow is looking towards the future to be able to help customers get the most out of their nightlife experience. Moving forward, other social features provided by Amity such as Videos, Feeds, and Groups will act as the main driving force behind Keyflow’s customer strategy.
The future is social and Amity is looking forward to providing companies such as Keyflow with all the resources so that members can feel encouraged to become active brand supporters!
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